The parent company of Fluuid Live – Mindfuture – has become a member of the Interactive Advertising Bureau in the UK!
Mindfuture and Fluuid work hand-in-hand, and inclusion into The IAB UK will undoubtedly bring countless benefits to the Fluuid platform, as well as Mindfuture itself.
The IAB is the industry body for digital advertising. The organisation features over 1,200 members in the UK alone – which includes brands, agencies, and media owners. The not-for-profit organisation exists to promote industry collaboration in order to improve standards throughout the industry, along with identifying best practices and conducting further research.
Mindfuture – as a company – is excited to join The IAB in their mission, which involves three core principles:
- Tackle and address the big issues.
- Highlight what works and celebrate digital.
- Look to the future and help businesses prepare.
The IAB also hosts a plethora of events throughout the year, in which Mindfuture will take part in the future.
Filip Gorski – Founder and CEO of Mindfuture – said the following of the news:
“We are happy to be a member of The IAB and have our place among our partner agencies and friends. This development is another step in the progress of Mindfuture, and our keystone product – Fluuid.
We look forwarding to collaborating with our industry peers. Together, we can propel the industry as a whole, and look towards the future.”
For more information on The IAB:
Stay tuned to Mindfuture & Fluuid social channels to keep up to date with our latest developments, ongoing campaigns, and other news.
Mindfuture is currently hiring for several positions, follow the link below to find out more!